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Netflix partners with Jio Platforms to expand in India

Summary:

Netflix has announced a partnership with Jio Platforms, the largest telecom operator in India. The deal includes bundling the streaming service with Jio’s pay-as-you-go plans, allowing Jio customers to access Netflix through their mobile devices. The partnership aims to help Netflix expand its subscriber base in the key Asian market.

Key Points:

  • Netflix has partnered with Jio Platforms, India’s largest telecom operator.
  • The deal includes bundling Netflix with Jio’s pay-as-you-go plans.
  • Jio customers can now access Netflix through their mobile devices.
  • The partnership is a strategic move by Netflix to expand its subscriber base in the Indian market.

What this all means:

This partnership between Netflix and Jio Platforms is significant for both companies. For Netflix, it provides an opportunity to tap into the huge Indian market and reach millions of potential subscribers. By bundling Netflix with Jio’s plans, the streaming service becomes more accessible to Jio customers, who can now enjoy their favorite shows and movies on their mobile devices. This move reflects the growing trend of streaming services partnering with telecom operators to reach a wider audience and increase their user base. For Jio Platforms, the partnership helps to enhance its offering and attract more customers by providing additional value through popular content from Netflix.

What this means for App Developers:

For app developers, this partnership is an indication of the growing opportunities in the Indian market. With the increasing popularity of mobile devices and the rise of streaming services like Netflix, there is a growing demand for innovative apps and services. This partnership between Netflix and Jio Platforms highlights the potential for collaborations between app developers and telecom operators to reach a wider audience and provide added value to users.

If you are an app developer looking to capitalize on the growing demand in India or any other market, Overpass Apps can help you develop and market your app effectively. Contact us today to discuss your app development needs.

Original Article: https://techcrunch.com/2023/08/18/netflix-inks-deal-with-reliance-jio-to-expand-india-presence/

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